Protect your products protecting your customers
Protect your products from counterfeiting and protect customers who pay for purchasing an original product.
Authentication system
With Signum Original users can check immediately if a product is genuine, and can also access to its information.
Economic problem
Counterfeit products is a direct problem for manufacturers, they no longer sell original products.
On the other hand, customers who want to buy an original product are being victims of a fraud, since they acquire goods that do not comply with the quality for which they are paying. The problems that occur in these cases can erode the image of the original brand.
In more and more occasions, the chains of distribution and marketing are victims of counterfeiting network. Once in the commercial circuit it is very expensive to differentiate original products from counterfeit.
300,000 counterfeit products
seized by the IRS in a single operation in 2015, worth 17.5 million euros - watch full
Electronics €2,600,000
Textile €6.700.000
Footwear €7.600.000
Bags and accessories €455.000
Security risk
Once the counterfeit product has been introduced in the chain of distribution or sale is very difficult to distinguish it from the original products.
Counterfeit labels, logos and branding cause product to apparent all the features of an original product, giving a feeling of false security to the buyer.
In the case of a composite system, the infiltration of a counterfeit product can compromise the reliability of the entire system.
Social impact
If two reliable vendors selling the same product at different prices, in a normal competitive market customers will tend to choose the cheapest.
In a market distorted by counterfeiting clients cannot take a right decision, which alters the competition, since customers do not know if the price is cheaper because it is possible that the products are not original or the seller is more efficient than its competition.